Let me be straight with you: most artists don’t need to spend hours optimizing for search engines. There, I said it. But before you close this and get back to making art (which is probably a better use of your time anyway), hear me out. Because while most artists don’t
You’ve worked hard on your website. Your portfolio is gorgeous, your copy is polished, and your images are chef’s kiss. Then you share your link on Facebook or send it to a potential client via email — and the preview that pops up is a blurry, cropped mess. Or worse,
A call to action isn’t marketing jargon. It’s the moment you stop planning and start asking. Here’s why your CTA might be the most courageous thing on your website.
